More people live along the m62 corridor than nsw,Qland and NZ combined. Making it more popular in heartland would be at start! I do agree that until the game is on free to air to it is always going to struggle to build an audience either in heartland or further afield.

Richard Lewis also had his big slice of cake, then he did a runner as they was going to announce the Sport England Funding was going to reduce the payment to RL by just under a million quid (950k), for lack of participation in the sport. I summize Brian Barwick saw the "gravy train" potential a year later whilst in the meantime they couldn't fill the media manager position for the same period.

True.

Expansion-wise, I think the method of brining in clubs into League 1 is a good one, allow them to grow organically and build their own networks, with eventually the cream rising to the top (even though it may take a while to do so).

Toulouse have started brightly with two good wins, I've got high hopes for them.

Agree with that. Unfortunately League 1 operates only just above that of amateur clubs, but we have to give them time. Something that RL is very bad at, constantly wanting a quick fix rather than long term, consistent investment.
League 1 gives these teams at least an opportunity to develop and it'll be interesting as aren't the Canadians due for entry in to League 1 next season?

I always thought making Super League games PPV on sky would be a good thing as I for one struggle to warrant getting sky sports just for rugby. It may hurt attendances slightly but it would get bigger coverage overall!

That would only appeal to existing RL fans, and would massively reduce the viewing figures, as generally, fans would only pay to watch their team and maybe the odd big fixture. Can't see many neutrals or non RL-folk paying out to watch Wakefield v Salford.... (No disrespect meant to those teams)