Quote roofaldo2="roofaldo2"So these away fans, why would they stop supporting their team and switch over to London now if they'd not done it before? Even if the RFL chose to target these fans, they're fans of visiting clubs so they're only going to show up once a year. You say London hasn't been marketed properly, I don't think targeting those people would be worthwhile as they're clearly not interested in seeing London. '"
First up, to say "even if" in regards to marketing strategy is pointless. The RFL claim 22,000 of the crowd who attended the 4 Nations Doubleheader were London based....surely if these people attended a RL international, then top flight RL is of interest to them? The fact that the RFL, armed with this data have not used it to assist in the expansion of the game outside of its heartlands is a mistake.
Quote roofaldo2="roofaldo2"The fact is no one beyond a few dozen London fans seems to actually care if there's a SL club in London or not.'"
If that was a fact, we'd have been dead in the water in 2005. Yes, we don't have the 6,500 ST holders that Bradford have(10,000 if the price is right

) and yes, the club have failed miserably as a commercial entity within the constraints of the current ownership model. Nobody denies this.
Quote roofaldo2="roofaldo2"There's all this talk about how it's nots fair, London should have a bigger salary cap to compensate for their geographical location and all the rest of it. '"
Actually, the only unfairness in the whole situation is that the RFL have expected private investors to bankroll their expansion......everything else, including London Weighting or more Australian players is sheer window dressing. You'd be hard pressed to find another SL club owner who has sunk 10million + into their club and yet the RFL seem content to let London die....
Quote roofaldo2="roofaldo2"And personally, I'd say fine, they can have the bigger cap if they can financially justify it by bringing in big enough crowds and income to pay for the larger cap and not be reliant on massive year on year bailouts from their owner as that's unsustainable as the current situation clearly shows.'"
We didn't need a bigger cap to make Wembley or 2 play-offs which is more than some current SL clubs have managed in 18 seasons....what we need is access to Rugby League players. RL players from the north will not come south...their 50k a year goes twice as far up north and we aren't prepared to pay over the odds for sub standard players when we can pick up better quality overseas. Having a bigger allowance on the quota hasn't stopped the talent starting to come through....LMS is doing well at Saints, Wigan have picked up 2 more Cockneys...it is a long process and we are at the first generation stage. Speak to Brian Mac at Leeds about the talented kids coming through....cockneys being picked at age group and now for the Knights....losing the pro club risks that development.
Quote roofaldo2="roofaldo2"But there just isn't the interest in the sport or the club in the area. If there was then the club would at least be able to point at it's crowds and say "Look, we have people coming" but they don't and really never have. There's no truly viable fanbase there either home or away. Certainly not away. Most other SL clubs have gotten wise to the fact they're going to get a poor crowd when London come to town and most now use that game for some kind of cut price ticket offer to try and encourage local fans to come down to make up the shortfall. '"
less than 1/2 of 1% is the difference to the annual turn over of the Bradford Bulls between London visiting Bradford and Widnes....and as for London's home crowds, there has never been any proper marketing so we will probably never know if the audience is there....it comes back to "who should pay for the expansion of the game outside its heartlands?"
Quote roofaldo2="roofaldo2"Yes, the club may be poorly marketed, but what about when you were linked with Harlequins? One of the most recognisable club brands in either code. Still failed to grab anyone's interest. Still failed to find a market to BE marketed in.'"
London Broncos/Harlequins RL started to die the day the RFL told IL he had to let go of us if he wanted to own Wigan.....we could have been connected with Chelsea or Arsenal and it would have made no difference....we had an investor with a 5 year and 10 year plan.....the RFL took that away from us. The NRL at one sage had 3 clubs owned by the broadcast partner......and 1 expansion club on extra money....the NRL is a strong competition....do I need to draw a map for you?
Quote roofaldo2="roofaldo2" If London was a real bronco, it would have been shot years ago for being lame.'"
shows the level of veterinary care in Bradford hasn't changed since Noah was pilling them in 2 by 2 then
