Quote: LifeLongHKRFan "I don't see the point in marketing something just in the area where it is already popular.'"
I know! How ridiculous? I mean, Nike, Asda and McDonalds are all popular in Britain but they still keep advertising here! It's madness! And Leeds Rhinos - they have billboards all over Leeds! What are they thinking?
Super League has an average weekly attendance in the region of 60,000. The combined population of Yorkshire and the North West is in the region of 12.2million. Let's concentrate on attracting people who are on our doorstep first and maybe, just maybe, these ads will deliver a tangible ROI to justify further investment.
Sky Sports will be advertising their own programming nationally.