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| This sort of offer is usually - as in the Bulls offer last season - well into the season due to the risk of season ticket holders down trading, so the consequent reduction in sales value is more likely to be greater than the gain. For each full season ticket holder down trading you would need at least three casual uptradersons.
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| The club should really push the 2 home pre season friendlies as 'balance the books' games. Contact all 11,000 previous season ticket holders asking them to come along to help the cause. If they charge £20 and get 10,000 at each game that's the full 400k. Not sure if we would need to split the gates with the opponents but even if we did that would still wipe off half the deficit. Just a thought.
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| Quote Cows="Cows"The club should really push the 2 home pre season friendlies as 'balance the books' games. Contact all 11,000 previous season ticket holders asking them to come along to help the cause. If they charge £20 and get 10,000 at each game that's the full 400k. Not sure if we would need to split the gates with the opponents but even if we did that would still wipe off half the deficit. Just a thought.'"
I agree, sounds like a great idea... almost sounds to good to be true though...
I think someone said it would take 3500 to break even on cost, not sure if this is the case or not.
I would certainly pay £20 if it was going to help and in return watch 80 minutes of rugby even if it was a friendly!!
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| I suppose I was being a bit over optimistic with wiping off the full 400k, since you have to take off the costs of opening the stadium, plus some of the crowd would be kids/oaps paying less. But I still think the club should really get behind advertising these games as a way of fans helping the cause. If turning up to watch prevents us selling players then maybe people will get behind it?
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| Really the club could do with getting some big numbers in for the pre-season games. But I doubt people will be willing to pay full price for friendlies.
£10 if bought in advance £16 on the gate might be a better way
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| In theory it's a very good idea.Be interesting to see what they charge for admission, bit cheaper to try get more there? But yes this should be really pushed to try get as many there as poss to make as big a dent as poss into the 400 grand.Need some marketing ideas to get folk there,not just we need your money to survive,again
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| I'd also make sure there's plenty of coffee/tea stands set up too. Winter at Odsal is never fun.
In fact they'd probably make a bomb on hot food and drink at these games if they can get enough people in.
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| Or how's about offering a discount to season ticket holders?
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| Quote Cows="Cows"I suppose I was being a bit over optimistic with wiping off the full 400k, since you have to take off the costs of opening the stadium, plus some of the crowd would be kids/oaps paying less. But I still think the club should really get behind advertising these games as a way of fans helping the cause. If turning up to watch prevents us selling players then maybe people will get behind it?'"
...and don't forget to take off the VAT as well
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Club Coach | 9554 | Bradford Bulls |
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| Quote roofaldo2="roofaldo2"Really the club could do with getting some big numbers in for the pre-season games. But I doubt people will be willing to pay full price for friendlies.
£10 if bought in advance £16 on the gate might be a better way'"
Think part of problem is friendlies are a month away. Club needs to save money ASAP. So players may already have been sold by time friendlies come round and fans have opportunity to make a difference.
Putting tickets on advance sales a good idea as it gets money in now when club needs it and allows it to affect how cuts in other areas are made. Only problem would be if friendlis are cancelled due to weather.. Maybe have to make non refundable if that happens, obviously still valid if match postponed though?. Only downside would be that friendly gates are split so half the money raised after costs would be going to hull and cas. Maybe ask them to only take half of money on a typical friendly gate beforehand?.
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| I'm guessing that revenue from advance ticket sales for new year friendlies would be as close to zero as makes no difference.
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| Quote mat="mat"Think part of problem is friendlies are a month away. Club needs to save money ASAP. '" I would expect the current cash situation to be reasonable given the season ticket sales, the £400k target of [ucash savings[/u needed will be unevenly spread over the season with the backend the most difficult, as shown last season. This board are getting in early, as the more savings/extra income now the easier it will be in July/August. This is the benefit of having three experienced businessmen that look at the club as a business first, quick remedial action.
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