Its more a case of who will have the expertise to assist FC in indentifying players, negotiating and re-negotiating with agents and juggling with the playing staff salary budget? Who will identify targets that are not that well known such as a Manuakafoa?

I read John Monie's autobiography a bit back and was surprised how much credit he gave Maurice Lindsay for taking all of those issues away from him and just dealing with them himself. He actually described Lindsay as the best judge of a RL player that he'd ever met. He also said that Lindsay devoted a huge amount of time to it. At the moment I cant see where that sort of expertise lies within the Bulls structure. And I dont think that FC should be expected to do it.

Add it to Duffys duties, he seems to do everything else !

Realistically if the last season is a yardstick, the figure of 7500 pre sold season tickets is achievable. It could even be the lower end of the scale...the average home gate for 2012 was 12,763 for league games , even excluding the magic weekend joint crowd with Leeds.

In percentage terms that would only be 58% of that average. With the exception of Leeds not many teams would bring 42% (5360) of the home average crowd would they! So I would think our core support is nearer 10,000 than 7500 that was suggested by one of the posters.

But it all depends on how well the pre sell is marketed in the next couple of months, before anyone can say for definate how well the Club will re invent itself for 2013..my feeling are watch this space..it's gonna be a revelation.

I suspect you are no Marketeer Isaac?
The three most important aspects when Marketing anything are very apparent when talking to the new CREW at Odsal. In other words they understand the DPEs of the situation ie the Desireable-Probable-Essential.

I cannot speculate what these figures might actually be, excepting that if you see one of my posts, I can put a very good case for 7500 being the probable figure. You are a Bulls supporter who should be banging the drum for the club. Not dumbing us down all the time.Have faith my friend...I have, as others in my circle have, like me they have been around the club for many years, and know what can be done at this great stadium.

Jonte don't waste your time, some posters on here aren't happy unless they've got something to moan about, I bet Geoff Lee (Glee) would be worried if some those with overactive imaginations decide to write books, he would have some competition!

I don't think its moaning, just genuine concern and caution after everything that's happened this season. If the expectations for season ticket sales prove to be over optimistic by say 2,000, that's a shortfall in income of £300-400K. Does the new owner have the resources to plug that gap, on top of what appears to be a very severe cut in Sky money? I honestly don't know, but I don't think its moaning to ask the question.

^^^^^

Did you not go to the Fans Forum? Do what Adey has already suggested to another pessimist go and ask OK you wll get anwsers to your concerns!

I think I would get OK's opinion that he will sell 7,500 full priced season tickets. My opinion is that he will not. I might be wrong, he might be right. But he will not be able to answer that question for a few months.

I've no doubt that OK will do a very good job on the marketing side and that he has many great ideas. But ultimately success for the Bulls will be driven by success on the field, in much the same way that Bullmainia in 1996 was driven by our CC Final appearance. Marketing alone will not save the Bulls. And the fact is that the new owner has zero experience in running a professional sports club.

I'm certainly more optimistic now than I was a few months ago, really hope that OK will transform the club. But I still think we're only half way out of the mire and will retain a degree of pessimism for the time being.

I appreciate you no longer reside in the UK, but you do remember the typical Bradfordian, don't you??

very downbeat and negative, woe is me etc....

it hasn't changed, still plenty of knockers about who would rather whinge/moan/put a dampener on everything than do or say soemthing positive!

Optimism may well sell merchandise & tickets in the build up to the new season. But unless that is quickly reflected in performances on the field that fans' optimism will quickly be dispelled as we have seen numerous times in boom & bust sports teams. IMO Cibaman's concerns are genuine & relevant, especially an apparent lack of RL nous & expertise at senior management level. A Gary Hetherington/Maurice Lyndsey/Chris Caisely type figure, on a quarter of the salary is required. Kath H is out of work?

You would only loose £400k if the 2000 don't turn up at all for the whole season. If they come to 50% of the games and pay £20 on the gate you will get more than £300k through the turnstile.

Sure it's good to have the cashflow from season ticket sales in the bank - but in broader terms the challenge is to get bigger average attendance not whether they buy season tickets or pay on the gate.