tickets.bradfordbulls.co.uk/en-G ... se&hallmap on there mate

tickets.bradfordbulls.co.uk/en-G ... se&hallmap on there mate

It would have been nice if they had introduced a half season ticket at the beginning of the season where you could pick the games you wanted to go to. The reason for this is that it would encourage people who live a distance away/with work commitments to attend more games than if they just had to pay full whack on the gate.

It's on the Bulls website and popped up on their facebook page

I think it's a brilliant idea right now
Take advantage of the feel good factor - 3rd in the league, before we play Wigan, Warrington and Leeds.
Boost our season tickets numbers before the RFL make their decision on us

You sure the deed isn't already done?

The club did have a half season ticket for sale at the beginning of the year.

It was £140 for any nine games of your choice, saving £40 on the individual walk up price.

That answers a few thoughts I had. Wasn't sure if they were able to do that or not.

I don't remember seeing that advertised otherwise i would have bought a couple.

I didn't hear about it at the time either, but when I went to get my Saints ticket (with the City @ Wembley offer), someone in the ticket office told me that it had just ended. I said that I would probably have got one if I had known, and they did say it wasn't pushed very strongly, could have been advertised a lot better.

I guess it's probably a strong indicator that the marketing needs to improve pretty dramatically if some the recent/regular supporters aren't aware of match day offers. Hopefully it is an area the club are working on to improve.

Maybe the main area that will improve towards the end of season and next year, really need to get someone with a proven background in marketing.

Disagree, any recent/regular supporter actively looking for any matchday / ticket offers only has to ask! If they are in fact so uninterested that they can't even be bothered to ask, then I don't think an advert in the Times or whatever is gonna help. It isn't rocket science to figure out that, at any given time, there [imight[/i well be some ticket deal or other on offer, is it?

All offers AFAIK have been on the website - if anyone has even a passing interest in reacquainting themselves with personal attendance then wouldn't they at least look there?

If there are 3000 recent/regular supporters who didn't renew their season tickets then just one mailshot to them is going to cost around two grand at least, depending on how glossy and professional you make the inserts. What else could they do to communicate to " recent/regular supporters" that they don't already do?

I think people should realise that this mantra of "better marketing" that people keep harping on about (by no means just at the Bulls) is just largely wishful thinking by people who know little about it. I am no marketing guru but do know that hardly anybody has any spare dosh sloshing about for marketing, look at the fact that SuperLeague itself hasn't even found someone to pay a penny for the naming rights for two years now, so even the big players are clearly counting the pennies and feeling teh pinch - and also maybe taking the view that when nobody in the area has any spare money then there may be little value to be had in terms of additional revenue from the target audience.

What a load of rubbish! Fans should have to ask if there are any ticket offers??? The idea of offers is that they are advertised in the hope that fans take up the offer, a good half season ticket offer may entice more fans who might not attend matches otherwise.

Not all advertising costs money, an email newsletter can be sent for free (Bulls will have thousands of email addresses on their database), along with twitter, facebook etc, they could also make a post on forums like this one. All these options take very little time and are free.

Does sending marketing via email cost thousands? I'm on the Bulls database and received nothing through about the £5 offer for Salford. Why not get a mention on the T&A website, not everybody buys a paper copy, but if they know there will be a voucher in there they may do. Similarly have we looked into offering a voucher for a game with League Express? Sadler was very supportive of the club during our struggles last season. Groupon and other voucher type website have been utilised by other clubs, worth looking into?

As yet I haven't received anything regarding the half season ticket but perhaps that may happen in the next few days. I assume the Bulls will have a database of people who previously held season tickets to target. You might check the website on a regular basis but the casual supporter probably doesn't, I probably only look on it once a week.

A few weeks ago I received a random a4 application form through the post with some of details hand written on (incorrectly) but with no cover letter. It was an application form for the Bulls lottery but nowhere did it explain what the prizes were, how many draws there would be or basically any information you might like to know before joining. Now I took it upon myself to go online and fill in the blanks myself, so yes the marketing can certainly be improved without breaking the bank.