Tbh it makes sense for those who may miss a match or two depending on fixtures which are out next week. Once they see actual fixtures it may tip balance and persuade them it's financially a better option to buy a ticket.
You could argue for extending deadline further as doubt many,if any,will be sold at Full price but that creates a problem in future years. If people know deadline will be extended repeatedly then they will wait till last minute to purchase causing the club cash flow problems.

I thnk 10k was very aspirational and i would t be surprised if they had aimed for at least 5k then any extra is a huge bonus

Nine games for the price of seven is a great idea.
I was saying to Mick Gledhil the other day you should of done something similar to what City have done with the "Flexi-Card" system.

Apologises I can’t remember how much the initial flexi-card was at the start of the season but instead of paying £20 for a match ticket you pay £10 with the Flexi-Card?!

I can't find any details of the 9 for the price of 7 offer on the Bulls website and wondered if anyone knew of a link? I think a couple of people I know would take this up.

Its in the online shop.

Sounds good. Id look at this. We have both got season tickets this year but the husband works shifts so in future i think we'll look at the 7 for 9 ticket.