Absolutely nutty. One year the Bulls sell season tickets at laughably giveaway prices, only to the get next year's still-pretty-damn-cheap-and-possibly-cheaper tickets slammed as a "50% price hike"!
Look, the Bulls did us all a favour last year, in trying (and succeeding) to salvage something and unfeasibly create a feelgood factor from the wreckage of the playing season. The fans responded and took advantage. Where in the script were we ever expected to permanently give bargain basement season tickets away? Do any of you seriously think that as a mid- to long-term business strategy, that would work?
If Tesco sell butter for one week on a BOGOF basis, then at the end of the offer, the same idiots would be calling it "a 100% price hike". It's not. It was a temporary bargain and if you like it, take advantage of it.
I wouldn't mind, if the Bulls had put the season tickets back up to 2009 levels, even THAT would not be a "price hike" - they would still be cheaper than 2009 in real terms. But they're not. They're still offering some pretty damn cheap tickets. Buy them - don't buy them - your choice - but stop trying to make out they're not still a bargain - they so are.