You feel no connection or belonging to this Rhinos 'brand commodity ' yet you spend so much time on a Leeds RHINOS forum.

Hypocrisy.....its a terrible thing ain't it Keith.

Your failure to address the points I made earlier are duly noted.

Your failure to once again address this man's question was duly noted well before then. Instead, in your never ending quest to appear wise, chose to compare rugby league to salad cream.

Just had a look at the Dewsbury Forum and it seems lacking in posts from you, but plenty here on the RHINOS forum.

Noble words but I don't buy it.

Good job you're not on the BBC's 'Just a Minute'.... talk about repetition ...17 commodities and regular 3 repeat words in a sentence. Strictly speaking a commodity is a term usually applied to describe goods or a product rather than a service. Sport perhaps falls more into a service being part of the entertainment industry.

Also live sport, like live music is not predictable and can offer the audience the chance to share a unique performance which when experienced with others does form a community bond that is not based on just geography. I have watched games that sometimes for the most part were boring... then witnessed some individual brilliance that was worth the entrance fee alone. On other occassions a potential walk over (for or against us) turns out to be a thriller. Thats the attraction of sport

I'm aware of the difference between commodities and services. I regard the rhinos brand as a packaged commodity because it's more than just providing the service of 80 minutes of sporting viewing. It's also about selling rhinos branded season tickets, rhinos branded shirts and other gear, rhinos branded memberships, etc. You may describe buying into that package as being part of a rhinos community if you like but it's not something which appeals to me on any level. I'd rather pick and choose which 80 minutes of whichever game of rugby league happens to be my preference based on what I think and hope that game might offer in terms of viewing quality. Quite often this will involve games where the rhinos are not involved. I share no loyalty to any consumer brands. If something turns up which I deem better, I'll ditch or switch. I'll always be a Loiner however.

I've always chosen to support Leeds RLFC. That club existed pre 1997 and continued to exist post 1997 in my mind and still exists today and hopefully will in the future. I really couldn't care any less about the branding and the marketing of the Leeds side as they are of absolutely no concern to me. If it helps in any way to sustain the Leeds RFLC team I support than I can live with it without buying into it.

Yup.

I don't fathom the character of someone who professes to be a Loiner Till they Die, unless, of course, the club's branding and marketing isn't to their liking then they're off.

The occasional luddite may not like the branding of the club but anyone who professes to have been around Leeds RLFC in the 80s and 90s pre Rhinos must've been blind if they can't recognize the positives the new approach has brought the club.

Luckily Gareth you don't need to. I used to travel from Nottingham to Leeds on Friday night for a long time, I spent my money for Leeds for a long time. Since I have moved back to Yorkshire I now play for my local club, a club that provided several players in the current Dewsbury squad. So it makes social sense to spend my time with them and spend www money with them. I don't need Rlfans to communicate with Dewsbury fans, I see them every day.

Like I say, I have a sense of ownership I don't have for Leeds. I don't need to justify it to you. I have, because it makes you happy. But I don't have to.

Really? Looks like you forced your way onto the team photo tbh.



Do you? Every day? I very much doubt the players of shaw cross meet up every day.

No, but Dewsbury fans do.

The monied snob: Wouldn't eat beans on toast even if he was starving...unless they were bought from Fortnum & Masons.

The music snob: Dismisses all pop music out of hand as it lacks complex structure and artistic integrity.

The literary snob: Won't read popular fiction as it isn't steeped in a grand literary tradition.

The Rugby snob: See quote above.

I am looking forward to our next winning run, because they usually coincide with Mr Swiftcorns holidays.

Never before have I seen the word commodity used so often in the space of 3 paragraphs. Outstanding work.

I shall be using my commodity to access Headingley Carnegie stadium this afternoon.

I guessed as much, you have transferred your allegiencies to Dewsbury because it suits you socially. It's no greater calling to serve a community club as you alluded to earlier. If you had moved to Warrington you'd now be following "The Wolves" with your new mates.

I'm not dissing ya, just don't try and paint it as anything else and make a point of it.

One questoin mind, will you be "Dewsbury Till You Die" or will that change if you fall out with your mates and start playing for Batley Boys?